Thriving small businesses. Stronger neighborhoods. A vibrant San Francisco for us all.

OUR MISSION

We strengthen neighborhoods by making it easier for under-resourced small business owners to succeed.

OUR VISION

A vibrant San Francisco with diverse and thriving small businesses.

OUR IMPACT

Since March 2020

$49MM

Disbursed in grants and supplemental revenue to

1,627

Small businesses citywide

>75%

Owners are BIPOC, women, immigrants, & LGBTQ+

WHAT WE DO

SF New Deal is an organization that rises to meet the moment with a focus toward system change. When we launched in 2020, that meant rapidly scaling community feeding efforts to provide reliable and recurring revenue to small businesses. In 2024, it means operating diverse programs, that provide financial resources, technical assistance, and support unique to small businesses in San Francisco that advance our two strategic initiatives:

Small Business Success

Increasing Neighborhood Vibrancy